fix: align signup messaging with monthly free PR pricing

README.md

@@ -70,9 +70,11 @@ The report covers:
 
 ## What is PatchWave?
 
-PatchWave is a GitHub app that automatically analyzes, fixes and merges your Dependabot PRs. It's free for 30 days, up to 100 PRs, no credit card.
+PatchWave is a GitHub app that automatically analyzes, fixes and merges your Dependabot PRs. Everyone gets 25 free PRs every month. No credit card required.
 
-- [Join the public beta](https://app.patchwave.ai/join?utm_source=patchwave-analysis&utm_medium=readme)
+Paid plans start at $10 a month for 35 PRs total, including your 25 free PRs. All plans include analysis, fixing, and unlimited repositories and users. Only unused paid PRs roll over for one month. See [pricing](https://patchwave.ai/pricing) for larger allowances and volume discounts.
+
+- [Sign up for free](https://app.patchwave.ai/join?utm_source=patchwave-analysis&utm_medium=readme)
 - [Learn more at patchwave.ai](https://patchwave.ai/?utm_source=patchwave-analysis&utm_medium=readme)
 
 ## What it reads from GitHub

src/report/web/App.browser.test.tsx

@@ -11,7 +11,7 @@ import {
   personActivity,
   prBacklog,
 } from '../testFactories.ts';
-import { automatedStoryCopy, automatedStorySectionId, automatedStoryTestIds } from './acts/AutomatedStory.tsx';
+import { automatedStorySectionId, automatedStoryTestIds } from './acts/AutomatedStory.tsx';
 import { callToActionCopy, callToActionTestIds } from './acts/CallToAction.tsx';
 import { costStoryCopy, costStoryTestIds } from './acts/CostStory.tsx';
 import { methodologyAppendixTestIds } from './acts/MethodologyAppendix.tsx';
@@ -552,24 +552,28 @@ describe('sections and calls to action', () => {
     expect(cta).toHaveAttribute('href', href);
   });
 
-  it('labels the automation CTA with the savings shown above it', () => {
+  it('offers free signup with monthly PR terms in both signup sections', () => {
     renderReport();
 
-    const savings = screen.getByTestId(automatedStoryTestIds.patchwaveCost).textContent ?? '';
-    const cta = screen.getByTestId(automatedStoryTestIds.primaryCta);
-    expect(cta).toHaveTextContent(automatedStoryCopy.ctaLabel(savings));
-    expect(cta).toHaveAttribute('href', reportCtaUrls.automation);
+    expect(screen.getByTestId(automatedStoryTestIds.primaryCta)).toHaveTextContent('Sign up for free');
+    expect(screen.getByTestId(automatedStoryTestIds.primaryCta)).toHaveAttribute('href', reportCtaUrls.automation);
+    expect(screen.getByTestId(automatedStoryTestIds.section)).toHaveTextContent(
+      '25 free PRs every month. No credit card required.',
+    );
+    expect(screen.getByTestId(callToActionTestIds.cta)).toHaveTextContent('Sign up for free');
+    expect(screen.getByTestId(callToActionTestIds.section)).toHaveTextContent('25 free PRs every month.');
+    expect(screen.getByTestId(callToActionTestIds.section)).toHaveTextContent('No credit card required.');
   });
 
-  it('drops the savings from the automation CTA when there is nothing to save', () => {
+  it('offers free signup even when there is nothing to save', () => {
     renderReport({
       costEstimate: costEstimate.build({ humanMergeCount: 0, humanReviewCount: 0 }),
     });
 
-    expect(screen.getByTestId(automatedStoryTestIds.primaryCta)).toHaveTextContent(automatedStoryCopy.ctaFallbackLabel);
+    expect(screen.getByTestId(automatedStoryTestIds.primaryCta)).toHaveTextContent('Sign up for free');
   });
 
-  it('sends trial CTAs to sign-up and the header to the homepage, tagged with UTM parameters', () => {
+  it('sends signup CTAs to sign-up and the header to the homepage, tagged with UTM parameters', () => {
     expect(reportCtaUrls.automation).toBe(
       'https://app.patchwave.ai/join?utm_source=patchwave-analysis&utm_medium=report&utm_content=automation',
     );

src/report/web/acts/AutomatedStory.tsx

@@ -23,9 +23,8 @@ export const automatedStoryTestIds = {
 export const automatedStorySectionId = 'patchwave';
 
 export const automatedStoryCopy = {
-  ctaLabel: (savings: string) => `Start saving ${savings}`,
-  ctaFallbackLabel: 'Join the public beta',
-  ctaNote: 'Free for 30 days. No credit card.',
+  ctaLabel: 'Sign up for free',
+  ctaNote: '25 free PRs every month. No credit card required.',
 } as const;
 
 const SHARE_MIN = 50;
@@ -114,9 +113,7 @@ export function AutomatedStory() {
       <div className="mt-7 flex flex-wrap items-center gap-x-6 gap-y-3 no-print">
         <Button asChild variant="pixel" cursor>
           <a data-testid={automatedStoryTestIds.primaryCta} href={reportCtaUrls.automation}>
-            {savings.hours >= 1
-              ? automatedStoryCopy.ctaLabel(formatAmount(savings, '/yr'))
-              : automatedStoryCopy.ctaFallbackLabel}
+            {automatedStoryCopy.ctaLabel}
           </a>
         </Button>
         <p className="text-muted-foreground m-0 text-sm">{automatedStoryCopy.ctaNote}</p>

src/report/web/acts/CallToAction.tsx

@@ -12,9 +12,9 @@ export const callToActionTestIds = {
 export const callToActionCopy = {
   heading: 'Wave goodbye to (most) dependency update work.',
   pitch: 'PatchWave is a GitHub app that automatically analyzes, fixes and merges your Dependabot PRs.',
-  trialTerms: 'Free for 30 days, up to 100 PRs.',
-  ctaLabel: 'Join the public beta',
-  ctaNote: 'No credit card. The 30 days start when you install the GitHub App.',
+  freeTerms: '25 free PRs every month.',
+  ctaLabel: 'Sign up for free',
+  ctaNote: 'No credit card required.',
   howItWorksLabel: 'See how it works',
 } as const;
 
@@ -36,7 +36,7 @@ export function CallToAction() {
         </h2>
         <p className="m-0 max-w-2xl text-lg leading-relaxed text-balance sm:text-xl">{callToActionCopy.pitch}</p>
         <p className="text-brand-butter m-0 text-2xl leading-tight font-bold text-balance">
-          {callToActionCopy.trialTerms}
+          {callToActionCopy.freeTerms}
         </p>
         <div className="mt-4 grid justify-items-center gap-4">
           <Button asChild variant="sun" cursor>